Jenna Sims

Jenna is a Senior Digital Editor at Southern Living. She has worked on the digital team for nearly 10 years. She joined the team as a Digital Production Assistant in 2014 and has helped the brand grow their digital presence ever since. She writes, produces, and assigns content with a focus on email growth and commerce content. She also ensures that new content is optimized using SEO best practices and helps use search potential to pitch new content ideas.

Throughout her time with the brand, she has helped launch the commerce business for Southernliving.com. She has also contributed to the growth of the brand's email traffic. When writing, she covers a range of topics in the lifestyle space from holiday gift guides to new product launches to tips for cooking with your air fryer. She also works with a team of freelance writers to assign and produce content in a range of topics in the lifestyle space including cleaning, home design, garden, and food storage.

Born and raised in Birmingham, Alabama, Jenna will never turn down a trip to the pristine white sand beaches of the Gulf Coast and enjoys scouring antique stores to add to her vintage deviled egg plate collection.